Dagaz Eventos is a leading events agency based in São Paulo, specialized in producing high-end corporate conferences, trade show booths, product launches, and experiential marketing activations. Operating in a fast-paced sector where a single delay can impact an event's delivery, Dagaz serves major multinational corporations that demand flawless operational execution.
The Operational Challenge
Corporate event planning requires coordinating hundreds of moving parts. For every event, producers must manage design concepts, venue rentals, local municipality safety permits, and booking dozens of external suppliers (AV technicians, catering services, security personnel, decor teams, and hosts). Managing this complexity through isolated spreadsheets and email threads created critical operational risks.
Information was fragmented across separate folders, project managers struggled to view supplier contract statuses, and financial operators lacked real-time visibility over budget balances. Because a single communication breakdown could lead to missing a vendor deadline or on-site delay, Dagaz Eventos needed a unified Work OS to track all active event pipelines, supplier contracts, and project milestones in real-time.
The Audatia Solution
Audatia's process engineering team customized a robust event tracking system inside **monday.com** to centralize their operations:
1. Master Event Blueprint Design
We designed an integrated board structure representing the entire lifecycle of an activation. The board was divided into clear pre-production, on-site setup, event execution, and teardown stages, ensuring that all safety licenses and equipment bookings were checked off in a structured timeline.
2. Supplier Allocation & Invoicing Integration
We built custom board views tracking contractor details, signed agreements, payment milestones, and task dependencies. Once an event producer marked a supplier contract as signed, the system automatically alerted the finance department to schedule payment terms, reducing invoice delays.
3. Centralized Executive Dashboard
To support high-level decision-making, Audatia constructed an interactive portfolio dashboard. This screen combined timelines and resource allocations across all active events, allowing agency directors to immediately identify planning bottlenecks and reallocate team members to cover delayed tasks.
The Operational Impact
By migrating their event tracking to a structured monday.com workspace, Dagaz Eventos achieved:
- 100% Planning Transparency: Directors and producers can view the status of all active projects at a single glance, eliminating manual status update meetings.
- Zero Supplier Gaps: Visual status flags and automated alerts ensured that all safety permits, AV contracts, and host bookings were secured ahead of setup dates.
- Higher Resource Efficiency: Unifying project tracking and resource allocation inside monday.com reduced administrative overhead, enabling project managers to execute more events simultaneously.
Through this custom monday.com implementation, Audatia provided Dagaz Eventos with a scalable operational system, enabling them to execute complex corporate brand activations with absolute timeline control and structured process efficiency.